🔍 Youth myopia management – Defocus spectacles
Defocus lenses significantly slow myopia progression.
Leading brands report spherical equivalent refraction slowing rates of 59%–67% and axial length slowing of 51%–60%.
Mainstream technologies: peripheral defocus, multi-zone positive optical defocus (DIMS),多点离焦, and同心环带微柱镜.
51%-60%
Axial length slowing
Top consumer brand choices: ZEISS, Essilor, MingYue.
Popular series: ZEISS Growth & MyoCare, MingYue Relax Control.
High brand loyalty and product trust drive purchase decisions.
🏃 Sports eyewear – for active middle-aged consumers
Light outdoor sports and fitness culture fuel demand for sports eyewear.
Key scenarios: skiing, motorcycling, cycling, running, swimming, hiking.
Product forms: sports optical glasses, sports sunglasses, protective goggles, and AR sports glasses.
Consumers prefer medium-to-high price products and are willing to pay a premium for quality and brand reputation.
Top purchased sports eyewear brands: Ray-Ban, Decathlon, Adidas, Nike, Smith Optics, Oakley.
Oakley stands out with science-meets-art design and professional solutions for extreme sports.
👓 Adult progressive lenses – aging population catalyst
Progressives allow clear vision at all distances (far, intermediate, near).
With rapid aging and higher expectations for wearing experience, progressive lenses are accelerating adoption.
Leading innovations: Essilor Varilux XR series (AI-powered dynamic vision), ZEISS Individual 2, MingYue Weishi progressive, and Huidi Starlight Free.
Top progressive lens brands: ZEISS, Essilor, Nikon, MingYue, Chemi, Hoya.
Word-of-mouth from professional opticians and high brand awareness are decisive.
The adult progressive market will boom as silver economy expands.
